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There’s something about Mary…

Mary Baird-Wilcock, founder of The Simplifiers in 2003, has one goal with this company… to help people simplify their lives.

Whether you’re not sure how to manage your crazy-busy schedule or just need a little help with the daily grind, Mary created The Simplifiers and the Super Mentor Academy in response to the overwhelming feeling that life is moving at lightning speed these days and well, we all need a little help now and then.

How she got here

You learn a LOT in 16 years of running a thriving small business. For the first 11 years, Mary lead her team of award-winning event planners to produce hundreds of large-scale, non-traditional live events for clients like Facebook, Google, TEDx, Intel and more.

So, if you’re looking for a business coach who will share her hard-earned secrets of what really works to have a booming business in the events industry, she’s your gal. In addition, Mary is a Certified Special Events Professional (CSEP)… there are only 3 in all of England (and less than 450 worldwide) that hold this highly sought after international certification. In short, she knows her stuff.

Prior to that, her career in live events started in commercial radio, with over 15+ years experience in marketing, sales, live events and even on-the-air as a radio DJ/presenter. This is why she’s a natural behind the microphone on The Simplifiers Podcast!

Her passion to simplify is equal to her passion to teach others what she’s learned along the way. Mary’s area of expertise (and what she could talk about for days and days) include:

  • Time Management + Simplifying
  • Sales
  • Self-Care
  • Clarity + Goal-setting
Business coach
big fan of Sharpie markers & post-it notes
hasn’t found a taco she didn’t LOVE
takes her coffee black as the night, thanks

Why people hire her

Mary has a passion for simplifying and a knack for getting things done.

Every project she works on reflects her acute attention to detail, from the left brain project management side (full of logistics analysis, budgets and the nitty gritty) to the right brain creative side (design details, blue sky strategy and ideation).

This reflects in all aspects of how she serves her clients, whether as a Business Coach, Public Speaker and/or Podcaster.

The question always asked first is… “what would it look like if this was SIMPLE?”

What she does off the clock

A world traveler and triathlete, Mary enjoys going on adventures with her husband (Garreth) and kiddos (Zoë and Otto) and she volunteers her time as a Restoration Department Mentor for The Arches Project.

How she has served in her industry:

  • 3-year term on the Board of Governors for ILEA (International Live Events Association ~ 5000+ members worldwide, 53 chapters)
  • Director of Finance on the ILEA UK Board of Directors – 2014-15
  • Chapter President (2011-12), plus other roles on the ILEA Austin Board of Directors – 2009-13

Recently, she was nominated as a “Central Texas Woman of Influence” by the Austin Business Journal, as well as a FINALIST for Digital Ambassador of the Year – Women in Business Awards and the Fastest 40 Awards – East Midlands Business Link, celebrating The Simplifiers as one of the fastest growing companies in Tech & Creative.

Mary Baird-Wilcock, CSEP