030: How to Launch a Podcast

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Okay, so I feel like I’m falling down the rabbit hole in the Matrix by saying this but… I’ve been wanting to do a podcast on how to launch a podcast, for like, EVER!

You may have been contemplating the idea of starting a podcast for your business—or just for fun. If so, this episode is just for you.

My guest, Emily Prokop, is going to take the mystery out of podcasting.

Host of The Story Behind and owner of E Podcast Productions, Emily Prokop will help to make launching a podcast, super-simple.

In this episode, you will learn:

  • Why everyone is jumping on the podcast train, and if you’re one of them, what are the first 3 things you need to launch one?
  • How to overcome the fear of tech, and any mindset blocks that might hold you back
  • Emily answers the question… Do I need to be an extrovert to be a podcaster?
  • Once I’ve got it launched, how do I grow my audience?
  • What are the common mistakes people make when they launch a podcast?

In addition to sharing Emily’s expertise, The Simplifiers Podcast has launched 56 episodes into the world so far. The Simplifiers podcasting team and I are really hitting our stride with this whole podcasting thing, so I’ve decided to share some of my wisdom with you too.

Let’s #DoTheThing.

My challenge for you this week:

Dream up your podcast theme, who your listeners are, and how you will engage them in your podcast episodes. Get super clear!

Share it with me, privately or publicly, by snapping a photo of you doing the thing and tag @thesimplifiers on Instagram for added accountability and support!

Links, books and apps mentioned:

Book: DailyOM: Learning to Live – Madisyn Taylor

Tools: Trello – web-based project management app

Facebook closed group: ShePodcasts

Facebook group: @PodernFamily

Favorite quotes from this episode:

[10:02] “People start to recognize your voice and [you know], this is a form of authentic storytelling.” – Mary

[15:48] “If you can get an idea of your audience in mind, that will really help you out and especially picturing them while you’re doing your podcast.” – Emily

[18:04] “Your show will morph. I mean when you put out that first episode, it might not be what your show ends up being 10 episodes in, or 20 episodes. You may morph it depending on the audience that you find, and what they might like. It’s your show – you don’t have to do anything you don’t want to.” – Emily

[22:46] “Podcasts have been dominated by white men for a very very long time, and only just recently has the wave of women of color, women of diversity, of all backgrounds are starting to come into podcasting. The wave is changing, and more voices are a good thing.” – Mary

[23:53] “There’s no reason to change your voice if that is your voice, don’t try to change for the microphone – just be you. Because that’s what people will connect with. The haters will hate you but then your fans will just absolutely love you.” – Emily

[26:18] “Regardless of if it is for your business, or just for fun. My personal belief on having a successful podcast, is that you have to treat it like a business.” – Mary

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About Emily:

Emily Prokop has been a podcaster for three years, hosts The Story Behind, and is also a podcast editor with E Podcast Productions, where she works to support other podcasters fulfil their dreams.

Emily’s vote for the perfect guest on The Simplifiers Podcast:

Heather Welch: Podcaster of Sunshine & Power Cuts – a solar powered podcast!

Where Emily hangs out online:

Website: epodcastproductions.com

Facebook: @EPodcastProductions

Instagram: @emilypeckprokop

Podcast: thestorybehindpodcast.com with Emily Prokop

Video version of the episode

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