Are you looking to generate sales from your social media accounts? Let’s face it – things have changed on social media recently, especially through the pandemic. People are using it differently and brands (like yours) also need to approach it differently as well.
My special guest today is the CEO of ManyChat, Mike Yan and he’s simplifying how to generate sales from social media. When we strip back the many layers of why people are so attracted to using social media, especially on their phones, we realize one common truth: we all seek connection. Mike presents a compelling argument for why so many small businesses are using social media (completely) wrong these days. But rather… there’s actually a simpler way to deepen client and customer relationships on these platforms without allocating more time, money, or effort.
- My special guest today is Mike Yan and he’s simplifying how to generate sales from social media.
- 45 Ways to Make $2000 This Week
- About Mike Yan
- Watch the video version of the episode
- Join us and become a Simplifier!
- Episode sponsored by…
We tackle and simplify all aspects of it, including:
- What’s changed with social media marketing nowadays, due to the pandemic or how people use social media now
- Why he believes that Instagram is the one to focus on and build right now
- He defines chat marketing (as in, focusing on DM messaging as a marketing approach)… and how to create a chat marketing strategy that will generate sales
- How to track the metrics to ensure your efforts are converting social media fans into paying clients
- …and ultimately, if you’re feeling like, “ugh… not another new thing to learn!” – here’s how to overcome any resistance to learning new technologies.
We are going strong with our new way of podcasting, splitting the weekly episode up into two parts… so we are going to keep it that way for now!
If you haven’t heard yet, we are releasing the first half now and part two on Friday this week. That way, the content is in a smaller, bite-size portion for you to listen to now, simmer on this entire week and be intentional with integrating what you learn into your everyday life.
We are simplifying our episodes to be shorter in length, easier to listen to, on-the-go.
I know we all are on-the-go these days and our old ways of listening to podcasts (either on our commute or at the gym) have changed since the pandemic began… let us know if you like this new way of listening to The Simplifiers Podcast. Shorter episodes, split into two for simpler learning.
It’s time to #DoTheThing!
<What’s catching my eye this week>
- Social media is dead, right? – Carrie Kerpen – Forbes
- October 2021 monthly forecast: Release/Reinvent – Lena Stevens – The Power Path
- 50 powerful questions to help you reflect – The Institute of You
- Gain clarity in 90 minutes: Mary is offering 1-1 brainstorming sessions for those looking to get unstuck as the world reopens, post pandemic
My challenge for you this week:
How are you going to take what you’ve learned in today’s episode and generate more sales from your social media? What’s one thing you’ll do differently? Share it with me, privately or publicly. Snap a photo of you doing the thing, and tag @thesimplifiers on Instagram for added accountability and support!
Links, books and apps mentioned:
Resource: chat marketing automation tool for social media platforms – ManyChat
Book: The Hundred Tales of Wisdom – Idries Shah
Podcast: How to create content marketing that actually works, featuring Chris Marr – The Simplifiers Podcast
Podcast: How to squash your limiting self-beliefs – The Simplifiers Podcast
45 Ways to Make $2000 This Week
We’ve got a free resource we’d love to share with you! If you’re needing new ideas on how to hit this month’s revenue targets, download our free guide sharing “45 Ways to Make $2000 this Week.” Take the $2k sales challenge and jumpstart your sales!
Here are 45 simple ideas that will help you #DoTheThing and ask for the sale!Download your free guide
About Mike Yan
Mike Yan – He believes that there’s a revolution underway that’s reshaping how businesses around the world interact with their customers, and Mike is leading the charge.
As the co-founder and CEO of ManyChat, he’s made it his goal to disrupt the $5BN+ email marketing industry by bringing the convenience of messenger apps to business-to-customer communication. He’s well on his way too, ManyChat’s trusted by over 1 million businesses to power over 1 billion customer conversations.
Watch the video version of the episode
Join us and become a Simplifier!
Well hello there, thanks for stopping by and having a listen to The Simplifiers Podcast! Our mission is to take topics in business and in life… and SIMPLIFY them!
If you loved this episode, you’ll want to go ahead and hit the SUBSCRIBE button in your podcast player to get more of this coming your way.
In addition, we’ve created a free online community called the SUPER Insiders, so you can connect with other entrepreneurs and aspiring Simplifiers around the world.
Episode sponsored by…
Do you wish someone else would handle your company’s social media marketing, so you don’t have to continue to feed the never-ending machine? Delegate this to social media experts and superheroes: Goodboy Creative and simplify your life!CLICK HERE TO LEARN MORE
Disclaimer: This blog post includes affiliate links because we wholeheartedly believe in the products, books and courses featured on the podcast. Therefore, we get compensated when you click on the links above and decide to purchase these items, which helps us continue to serve and support you. We share only the very best resources with our listeners and hope you find great value in them, as well.